Designed on Purpose: A Unique Art Basel Gala Experience

The Wonder Woman Initiative presents a transformative journey celebrating the influence of design and the powerful contributions of extraordinary women. Taking place at Art Basel Miami, “Designed on Purpose” unfolds on Saturday, December 7, at 5:30 PM at the Kimpton Angler’s South Beach Hotel.

This immersive event invites guests into a vibrant, multi-sensory world featuring live art installations, brand activations, fashion presentations, inspiring talks, and a curated buffet. Every element reflects the event’s core themes and encourages a profound sense of community.



Producer Tayo Ishola-Aranmolate highlights the event’s intent: “We aim to honor artists as creators of meaning. When we understand the purpose behind each design, it empowers the viewer to inspire positive change.”

 

Event Highlights:

Auction and Premiere: Bid on collector’s items and enjoy the debut screening of the Wonder Woman Initiative’s docu-series, Designed on Purpose, hosted by model and breast cancer awareness advocate Christine Handy.

Digital Art Installations: Featuring Christy Hayek, a first-generation Arab American artist, whose work explores themes of unity and interconnectedness, inspired by the Overview Effect.

Fashion Vignettes: Showcasing unique presentations from designers like Dieo Collection and I Am Eido.

Exclusive Wine Tasting: Sponsored by PLINTH Wine, offering soulful wines from California that reflect their terroir and craftsmanship.

Live Performance: A powerful set by transformational speaker and singer-songwriter Chris Hendricks.

Culinary Art: An artistically curated buffet designed to be a feast for the senses.

Auction and Premiere: Bid on collector’s items and enjoy the debut screening of the Wonder Woman Initiative’s docu-series, Designed on Purpose, hosted by model and breast cancer awareness advocate Christine Handy.

Meet Flora Chang, founder of Plinth Wine, whose journey exemplifies the “Designed on Purpose” philosophy. From Napa Valley roots to collaborating with master winemaker Philippe Melka, Flora’s dedication shines in every bottle.

Partners and Sponsors: This evening of empowerment and creativity is supported by Kendra Scott, Sharing is Caring Foundation, Karmel Bortoleti Foundation, Cultured Focus Magazine, SDMAG, Best Buy, and Leovard.

About Wonder Woman Initiative:

Since its founding, the Wonder Woman Initiative has remained dedicated to showcasing the inherent strength and value of women. Through events and brand messaging, the initiative seeks to empower women in the creative industries, fostering a strong community of shared vision and purpose.

Check more info HERE

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